Education has changed significantly over the past several decades, especially thanks to the rise of the Internet and smartphone technology. Many learning experience designers are committed to understanding how to create the most engaging learning experience for high school and college students. 

Learning experience design, or LXD, refers to creating learning programs and experiences that help achieve specific learning outcomes. Of course, there are many different theories and approaches regarding the best way to design and develop student learning experiences. 

Still, it’s important that LX designers understand how to harness their creativity and empathy to design the best possible learning experience for students

How Do You Design a Learning Experience?

What are some common learning experience design principles that can help you design a better learning experience? One main LXD principle is implementing more gamification concepts in a learning experience, which has several benefits.

Gamification is not only known to increase engagement in the classroom, but it can even help with employee retention and customer satisfaction at organizations in general. However, this is an extremely difficult and complex process. An estimated 80% of workplace gamification efforts fail to meet a company’s objectives due to poor planning and design and a lack of creativity and meaning.

Another LXD principle is to recognize the power of research to ensure outcomes are achieved. One example of activity experience design might involve building an online community along with an online course, to encourage collaboration.

It also involves delving into the interface and visual elements of the experience, focusing on why the learners are motivated, and iterating until you are certain that the learning experience is more successful according to established metrics and goals. The best learning experience is also one that does not cause cognitive overload. 

Learning Experience Design Examples

We mentioned the fact that gamification is a learning experience design example, but there are many other ways to think about LXD. Any basic learning experience design course will instill that designers must do a significant amount of research to find out more about the learner, their motivations, and the learning outcomes they hope to achieve. 

One example of Jackrabbit LX learning design is our work with online learning and development for cyber security professionals.

Essentially, Jackrabbit partnered with a large cybersecurity organization in need of both short professional development courses and longer certification prep courses. Additionally, they need formats for instructor-led and self-directed courses. Altogether, they needed both a learning hub and individual branded courses.

With their client brand guidelines in mind, we created a course landing page that allowed users to quickly access their courses and materials in an easy-to-navigate space. 

As a part of our comprehensive LXD best practices, we used several different strategies to engage these learners. These included creating custom narrative animations with characters who solved cyber security challenge examples in real-time, giving learners a chance to assess and employ their newfound skills in ambiguous real-life scenarios. 

We also created scripts for the organization’s subject matter experts to use as needed. This includes instances such as creating additional training materials and custom immersive exercises that tested what students had learned against real-world cybersecurity challenges. 

The end result was an engaging and on-brand set of courses that set students up for continuous professional development. 

This specific example aside, whether you attend a university or obtain a learning experience design certificate online, it’s also important to remember that project management is also another aspect of the role. A learning experience design course may be able to teach you basic principles, but remaining on time and on budget is another critical skill to becoming a successful LX designer. 

Another key aspect of designing learning experiences for students is to think about how to make sure to use various technologies or multimedia formats to help keep them engaged. For example, reading a large wall of text generally is not an effective way for modern learners to remain interested or invested. Adding content like videos and images to help illustrate specific points can be a simple way to improve a learning experience.

How to Become a Learning Experience Designer

There are many different paths to becoming a learning experience designer, especially since the LXD field is relatively new. Many LX designers emerge from an educational technology or a UX background, but it’s also possible for someone to learn experience design skills independently. It’s required for LX designers to have excellent communication skills, as well. 

Ultimately, the role of a learning experience designer is to create engaging and memorable learning experiences that are human-centered and goal-oriented. While the UX field is more about shaping the experience of using a product, LXD is focused on enabling learning outcomes. 

How Jackrabbit LX Can Help

Our experts have helped design learning experiences rooted in creativity and research. Whether you’re an organization trying to create a new training program, evaluate your current one, or simply explore ideating new learning experiences, we’re here to help.

No matter your specific goals, we take the time to understand your program and determine how to improve its impact or build an entirely new program from the ground up. Whether it’s course design or production support, our experts are passionate about designing the most impactful learning experiences possible for clients in several different industries. 

Our consultants, designers, and producers can help create meaningful experiences that lead to transformative outcomes. Contact us to find out more about how Jackrabbit can help with your organization’s specific learning experience design goals.

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